I recently left my day job as a kitchen assistant in a fast paced, growing bakery to come home and pursue creativity full time. There were a million little reasons that led me to this decision, but my goal has always been to figure out a way to make money from home doing something I love. While I am still not at the point that I can say this business I am doing is paying our bills like my full time bakery job, I can say it is growing every week and that is amazing to me. I started out doing blog designs a few years ago only know a little bit about graphic design and coding. Now I am designing for published writers, small and big business owners, creative shop owners, and more...the Lord has blown me away at his faithfulness.
The hardest yet most rewarding part of every design project for me is creating a logo. I have continued to learn and grow in this area, but every time I find myself with sweaty hands when I send the logo concepts off to the client to proof. Logo design is such a huge part of the brand development so I really find it sets the tone for the entire project. Such was the case with my most recent logo client, Victoria's Monograms & More.
Victoria wanted a more mature and professional design while still maintaining a colorful and young aesthetic. She love monograms and being from the south so we went with images that inspire these two loves and I was very pleased with how the inspiration board turned out.
The deep purple and khaki mixed with the pops of coral and pinks really created a mature feel while still keeping the branding young and vibrant.
Above are the initial logo concepts, I wanted to use color and text to create something unique while trying to still integrate some "monogram" elements. Victoria liked the second and third option the best so I took these two concepts and continued to build on each a little more.
We decided to go with option number 3 from this set, though I love them all. So then I got to work on a circular logo for Victoria to use throughout her social media outlets and Etsy shop.
Victoria also had business cards designed to go along with her new branding and logo.
I love how classy these cards are, so professional! I would encourage you to check out Victoria's Etsy shop using the button below, like her shop, and maybe even make a purchase! Thanks for the opportunity to work together Victoria.
Are you or someone you know interested in a new logo, branding, or website for your business? Message me and let's talk about working together!