Laura Kittrell Photography Brand Launch

To say that I am excited about this post would be an understatement. Oh Simple Joys has grown exponentially in the past 6 months and I am grateful for this growth for so many reasons. One of the many reasons is because I have been able to work with so many business women lately. While I am still offering my design services for bloggers, lately I have been working with published authors, college professors, fitness studio owners, photographers, videographers, bakers, and more...it has truly been inspirational. I am so grateful for the opportunity to meet motivated new clients, and Laura Kittrell has been one of those clients. 

Laura was not only a joy to work with but she was a cheerleader for me every step of the way. Talk about making my job easy, she was a dream! She knew what she wanted but was very laid back which is a designer's dream come true. 

Laura wanted to take her business/website to a more professional level while still staying true to her love for feminine and soft colors and fonts. We wanted to create a calming space for her beautiful photographs where they could take center stage while being supported by an awesome design. 

Soft colors, calming images, and so much JOY...these pictures included in the inspiration board were taken by Laura! Next up - logo concepts. We did a few takes on each version of these and every time got closer to the final product. 

VERSION ONE

VERSION TWO

VERSION THREE

Both Laura and myself agreed that we had a winner in the third version, and she chose the colors in the second concept as her official logo. 

Laura chose the branding package which also includes various collateral product designs (this may be my favorite part, so I got a little carried away). Laura chose business cards, notecards, and stickers for her three designs and I loved every minute of designing these fun extra products. 

Technically I was only supposed to design 2 stickers, but I just could not help myself. Packaging items are my kryptonite. Seriously.

Laura is my first full branding client to officially launch so this is an exciting milestone for me also! I have several more branding clients to be rolled out before the end of the year so stay tuned for more details! Also, please go visit Laura's new site and say hello!  (curious about my design process? Or the packages I offer?)


Are you or someone you know interested in brand, website, or logo design? Message me and let's work together!