When I began offering sponsorship spots in April I had no idea what a blessing it would be to me. I was a little nervous, and a little clueless. I stepped out, and began to sell ad spots, and wow it has been awesome. I have made some of the dearest friends, and have learned so much a long the way. I often receive emails asking how I knew I was ready for sponsorships...or how to start. Well here are a few tips that I was given before I started, that are spot on.
1. Have a plan. Get Organized.
This is huge! In order to be successful in offering sponsorships you have to have more than just the desire to have sponsors. Create a plan. What spots will you offer? How many will you offer of each spot? What will each spot include? How much should you charge?
Take time to think through these questions. Base the price on the size of your blog, and start small. Less is more. Don't start off offering 20 ad spots at $15 a pop...start small, test what works best for your blog, and tweak, tweak, tweak. I think every blogger knows this hobby is a constant experiment in trial and error...so what works for Sally Sue and her blog sponsorships may not work for you. So take time to think through your plan of attack. How will you promote your sponsors? How are you going to work to help them grow?
Also, it is so important to be organized! Figure out a system to keep up with your post schedule, and stick with it. Some really great resources for blog printables can be found below!
Elle & Co. Design Printable Library
(pictured in my shot below)
Steel & Twine
2. Have a consistent following on all social media platforms & your blog.
I will be the FIRST to shout from the rooftops that numbers are not the only thing that matter in blogging. I strive constantly to guard myself from becoming a slave to my Google Analytics stats or becoming consumed with the numbers...but when it comes to people paying you for a spot on your sidebar...you do have to care about your stats somewhat. And you must have a consistent following (across all social media as well as your blog). Are you receiving comments on your posts? Do you have a large following on your social media platforms? Do you have around 100+ followers on GFC or Bloglovin'? These are important questions to think through.
If you do not have a consistent and considerable following then you won't have much to offer your sponsors...you want to be able to promote them, and help them grow. So you have to have people to promote them to in order for this to work! :)
3. Have time to dedicate to your sponsors.
Offering sponsorships takes time. This is just the cold hard truth. So if you have the time to dedicate to highlight posts, social media shout outs, giveaways, and guest posts GO FOR IT! However, if you do not have the time, maybe think through offering sponsorships, or how you can manage your time in such a way to allow you to dedicate yourself to those who are paying you for your attention and time! You want your sponsors to feel valued, and cared for, so this takes time just like any friendship or relationship in your life!
I hope this has been helpful for you! Offering sponsorships has been such a rewarding experience, and such a joy for me as a blogger. I am always trying to figure out how to make my sponsorships a better experience for my sponsors, and how to work hard for every single one of them!
And now I want you to meet some of my sweet sponsors this month!
What is your favorite summer fruit? I have the hardest time picking my favorite foods for anything. I just appreciate so many flavors and textures and crave them all in equal proportions but in a varying degree of frequency. But I think the two I gravitate towards most in summer are figs and apricots, probably because we had them in our backyard when I was little in California and I would eat them right off the tree. Nothing spelled summer like eating what I had just picked.
What drives me in blogging? I struggled for a long time getting the drive to really be devoted to blogging, but this year after I was married and had settled into an incredible job, I found myself full of creativity and had to let it out, so I came back to the blog world! Then, I found this amazing sense of community I didn't know existed amongst bloggers and now, I just can't imagine not blogging and interacting with my friends there.
What's in my coffee cup? Dark roast coffee, always, milk, or sometimes French vanilla creamer if I've felt luxurious at the grocery store and splurged, a teaspoon of sugar, and a dash of nutmeg to draw out more of the warmth of the coffee.
What is your favorite summer fruit? Watermelon! Especially with a little salt!
What drives you when it comes to blogging? I want to provide useful tips and the things that I am learning with my readers. Additionally, I want to share more my story about Dystonia with the world and connect with other sufferers, due to the lack of consolidated information available. It's a movement disorder that affects a quarter of a million people in the United States.
What is in your coffee cup daily? This summer, I have been loving cinnamon coffee with hazelnut creamer, usually served cold! If I make it hot, but let it get cold, I will just add ice cubes to my mug.
What is your favorite summer fruit? My favorite fruit in summer is definitely strawberries! I put them on everything. Currently I've even been putting them on my whole grain English muffin and chocolate coconut peanut butter. Its like having a chocolate covered strawberry every morning!!
What drives you when it comes to blogging? I love blogging, because that short time that I am typing and editing a post it puts me in my own little perfect world. I can literally block out everything that may be going wrong around me and just be ME! I like to write about things I know and what others may find interesting. I am just a small town girl and don't try to be anything I don't!
What is in your coffee cup daily? I can't survive without coffee in the morning- or anytime of day for that matter. I MUST have flavored coffee or flavored creamer though. Coconut flavor is my favorite and I actually prefer iced coffee over hot, even when here in PA it's 20 degrees!!
What is your favorite summer fruit? My favorite summer fruit is definitely watermelon! Watermelon just screams summer and 4th of July to me. I think this love started at my grandparents house. I have so many memories of my sweet grandparents cutting up a huge watermelon for us in the Summer.
What drives you in blogging? This is something that I have actually been giving a lot of thought to recently. My blog started solely as a way to keep friends and family updated on our journey with my husband's Minor League Baseball career. It wasn't until the beginning of this year that I realized I wanted a bigger purpose for my little blog. I wanted to use my blog as a way to connect with other bloggers and encourage other Minor League wives. God really put on my heart that my blog should be used to share how He is working through our baseball journey, and not how my husband is performing on the baseball field. So my drive to blog comes from my desire to encourage others and build community through blogging.
What is in your coffee cup daily? What is in my coffee cup has just changed! I am a huge coffee lover. I was on a huge latte kick the past few months, but the last few weeks I have completely switched to iced coffee with a little bit of milk. If I'm treating myself I add a little bit of chocolate and oh my goodness is it good! And now I'm having to refrain from driving to pick one up..
Want to join my sponsorship team for August or September? Hurry on over and grab a spot! I would love to meet you and help you begin growing your blog! Use code BLOGFRIENDS for 15% off all spots this week!
Also, don't forget! TOMORROW is the 2nd Community Brew and we hope to see you there! The topic is marriage, but check out the prompt page, there is something for every season of life! :)